Building Business Relationships through Education – Michele Lederman

Mar 23, 2012

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“Looks like University of Illinois!” (obscure movie reference of the week)  Chicago-area native Michele Lederman spent her early years in Illinois, graduating from U of I with an Economics degree.  After getting married, Michele moved to the Atlanta area in the late 90s and went back to school, earning an MBA in Marketing from Georgia State University.  After spending 10 years in sales and marketing, she decided to go on her own to help others understand how to do what she knew best:  build relationships to improve business.

How does this relate to seniors?  Michele specializes in helping senior services organizations better communicate their unique value to those that need the service.  One of her specialties is bringing together case managers, social workers and physical therapists with senior services companies through education.  Michele helps plan fun and interesting events that gives health care workers an opportunity to meet their continuing education requirements, often with dinner included.  To find out how you or your organization might benefit from Michele’s unique services, visit her website at, email her at, or call her directly at (404) 271-2999.

We want to thank Griswold Special Care for sponsoring today’s show.  Griswold Special Care has been a preferred provider of high quality, affordable in-home senior care in Dallas and Atlanta for 20 years.